KOHLER X ARSHAM

The Kohler x Arsham collaboration seamlessly merges art, luxury, and innovation, transforming bathroom design into a statement of contemporary craftsmanship. Through immersive storytelling, experiential marketing, and high-impact visual content, the campaign elevated brand perception and positioned Kohler at the forefront of high-end design. A meticulously crafted multi-platform approach engaged global audiences, reinforcing Kohler’s reputation for pioneering artistry and innovation in the luxury space.

Creative Direction:

• Developed and executed a cohesive visual strategy blending luxury with contemporary art.

• Ensured brand consistency across all marketing materials and platforms.

  Branding Strategy:

• Defined brand positioning to highlight Kohler’s heritage and innovation.

• Designed a unique identity aligning with Daniel Arsham’s artistic aesthetic.

  Campaign Execution:

• Oversaw end-to-end content creation, including digital, print, and experiential assets.

• Managed high-profile collaborations and influencer partnerships for global reach.

  Visual Storytelling:

• Created compelling narratives through immersive video, photography, and installations.

• Directed production to maintain high-end aesthetics and storytelling cohesion.

  Engagement and Results:

• Drove significant media coverage and social media engagement.

• Contributed to rapid sell-out of the limited-edition collection.